Inspired by Lillet’s longstanding commitment to celebrating women, ‘L pour Elles’ shines a light on female hospitality professionals who play with the rules by defining their own paths. Lillet brings the initiative to life through a map highlighting female-led and operated bars available on the brand’s website, and a convivial and purposeful celebration at Maison Lillet gathering the ‘L pour Elles’ ambassadors on the occasion of the brand’s 150th anniversary.
In a world where the hospitality industry has been severely impacted by the Covid-19 pandemic, and where females represent just 25% of hospitality leadership positions, Lillet believes supporting female bartenders has never been more important. The ‘L pour Elles’ accreditation and map make it easier to find and support female-led and operated establishments around the world and promote diversity and self-expression in the profession.